VOLUME 1

The Pulse Newsletter

By TDK SensEI

Your source for updates on events, product launches, and global innovations from TDK SensEI.

edgeRX Officially Announced: A New Era Begins for TDK SensEI!

On March 17, 2025, we officially launched our new flagship product, edgeRX! This edge AI solution provides industrial machine health maintenance solutions for our clients and will continue to iterate and improve later this year.

edgeRX enables customers to scale their business into IoT 4.0 and 5.0. TDK SensEI has the tools, services, expertise, and systems in place to help clients meet their manufacturing goals as speed and efficiency demands continue to increase.

What is edge AI?
Edge AI is the deployment of artificial intelligence algorithms and models on edge devices, such as sensors, gateways, and other IoT (Internet of Things) systems. This removes reliance on expensive centralized cloud servers for data processing and analysis.

“When we decided to launch TDK SensEI mid-2024, edgeRX is exactly the type of innovative product that we envisioned the team bringing to market. We believe edgeRX marks a pivotal moment in the manufacturing industry, as edgeRX is the perfect product to solve everyday maintenance-related issues with easy-to-implement AI.”

Noboru Saito, President & CEO of TDK Corporation

Value Proposition of edgeRX

Optimize Production

Perform smarter maintenance operations through real-time data analysis directly on machines, ensuring optimal production output.

Maximize Uptime

Keep machines running longer through predicting and preventing downtime with AI.

Smarter Visibility

Monitor critical machines from anywhere to inform decision-making and enable proactive issue resolution.

Reduce Costs

Continuously monitor machine health to identify problems before they escalate to costly repairs.

Industrial Machine Health Monitoring

Industrial Machine Health Monitoring using AI on edge devices represents a significant leap forward in industrial maintenance. This cutting-edge approach leverages advanced AI algorithms to continuously monitor equipment health in real time using sensor data directly at the source. By integrating AI with edge computing, organizations can achieve rapid on-site data analysis and decision-making, drastically reducing machine downtime and optimizing production.

 

TDK SensEI Around the World

ProMat 2025

TDK Sensei was excited to participate in Promat 2025, held from March 17–20 in Chicago. At Booth N8509, we showcased our latest innovation—edgeRX, an AI-powered machine health monitoring platform designed to transform industrial maintenance.

Attendees experienced live demonstrations of edgeRX in action, highlighting its real-time monitoring, predictive maintenance insights, and actionable alerts delivered directly at the source. The platform’s capabilities in reducing machine downtime and optimizing production processes drew strong interest from industry professionals.

Thank you to everyone who visited us and explored how edgeRX is shaping the future of manufacturing through cutting-edge AI and edge computing technologies.

TDK SensEI and Amazon Web Services Partnership meeting in Knoxville, TN.

We recently toured Amazon’s premier fulfillment center in Knoxville, TN, with our AWS partners. It was an exciting day where we saw the impressive systems that keep everything running smoothly. We had great conversations with the team, sharing ideas and learning new things. This visit not only strengthened our partnership with AWS but also gave us fresh inspiration for our own operations.

TDK SensEI x TEG Success Story

We are thrilled to announce a collaboration between TDK SensEI and TDK Electronics Group in Gravataí, Brazil. This partnership aims to develop an advanced multi-class anomaly model for a loose material transport elevator, enhancing efficiency and reliability.

Featured are Angela Osborne, Ufuk Soylu, and Victor Lopez from TDK SensEI, whose expertise is pivotal to this project. Thanks for a great customer visit!

TDK SensEI New Hires

We are excited to announce that TDK SensEI is growing! Our team has expanded with new, talented professionals who bring fresh perspectives and expertise. This growth allows us to enhance our innovative solutions and better support what we offer to our customers. Here’s a look at some of the newer faces on our team, each ready to contribute to TDK SensEI’s success.

Operational Highlights

TDK SensEI Establishes Global HQ in Singapore

Our Singapore HQ office has recently been established, with an official visit by CEO Sandeep Pandya and Executive Director Joe Lam. They enthusiastically approve!

Explore Our Dynamic Regions

From our Global HQ in Singapore to our engineering and machine learning hub in Pittsburgh, PA, our global presence drives innovation. Visit our website for a closer look at each hub and discover how TDK SensEI is leading technological advancements. See the interactive map at: https://sensei.tdk.com/tdk-sensei-regions/

Recent Events

EBA In Pittsburgh – TDK SensEI x AWS
We had a great EBA session with the AWS team at our Pittsburgh office. Thanks to AWS for their insights, which strengthened our partnership and commitment to technology.

Exhibiting at The Reliability Conference
Our Sales and Marketing teams recently attended The Reliability Conference, held in Seattle, Washington. The event was a fantastic opportunity for our team to network with IoT industry leaders, gain insights into the latest trends, and explore innovative strategies to enhance our reliability and customer satisfaction. We also secured a speaking session for Sundeep Ahluwalia, Chief Product Officer, where he discussed edgeRX and its industrial machine health monitoring benefits with a live audience.

Electronica in China
The TDK SensEI China team attended Electronica China to showcase edgeRX. Featured left is TDK SensEI FAE Paco Chen.

Want to know where we are exhibiting next? Follow us on social media to keep up with our show schedule!

Upcoming Events

May 20-22
Medical Design and Manufacturing Show (MD&M East)

TDK SensEI will be attending the MD&M East conference in New York, NY, this May. This premier event focuses on MedTech, Robotics, Packaging, Design & Manufacturing, Plastics, and Quality and is expected to draw over 4,000 attendees from around the globe.

Our team is looking forward to networking with industry leaders, attending informative sessions, and bringing back valuable knowledge to drive our company’s growth and innovation.

June 8-11
American Water Works Association’s ACE 2025

We are excited to announce that TDK SensEI will be attending the American Water Works Association (AWWA) Annual Conference and Expo (ACE) 2025 from June 9-11, 2025, in Colorado. We’ll be showcasing how edgeRX can help with machine health monitoring in water treatment and management.

July 19-22
Electrical Apparatus Service Association’s (EASA) Annual Convention & Solutions Expo

TDK SensEI will be attending the EASA 2025 Convention from July 19-22, 2025, at the Gaylord Opryland Resort and Convention Center in Nashville, TN. This prestigious event, hosted by the Electrical Apparatus Service Association (EASA), is a prime opportunity for us to showcase edgeRX and its PdM capabilities.

A Word From Our CEO

“Deadlines aren’t walls—they’re finish lines. And we’re sprinting with everything we’ve got.”

Sandeep Pandya
CEO, TDK SensEI