VOL. 1, NO. 2
The Pulse Newsletter
By TDK SensEI
Your source for updates on events, product launches, and global innovations from TDK SensEI.
Noboru Saito Visits TDK SensEI USA Headquarters in San Jose, CA
- We were honored to welcome Noboru Saito, President & CEO of TDK Corporation, to our San Jose headquarters. It was a special week that included a live demo of our flagship product, edgeRX, a vibrant Japanese culture celebration, and a joint appearance with TDK SensEI CEO Sandeep Pandya at Momentum AI, where they discussed the growing need for edge AI in manufacturing. The week reflected a powerful alignment of innovation, cultural appreciation, and leadership vision.
Snapshots from The Week
Noboru Saito and TDK SensEI CEO Sandeep Pandya discuss the future of AI in manufacturing at the Momentum AI event
Employees enjoy a cultural Japanese performance at the TDK office in San Jose, California
(From Left) CTO Bob Roth, Global Head of Quality Mohamed Ahmed, CMO Kyle Arnold, and SensEI CEO Sandeep Pandya
TDK CEO Noboru Saito celebrates Japanese culture during his visit to San Jose
edgeRX Vision: Adding Visual Components to Sensors and AI
On July 15, we unveiled edgeRX Vision, our latest product designed to elevate industrial machine health through the power of machine learning and AI. By integrating Automated Optical Inspection (AOI) capabilities, edgeRX Vision enables more precise defect detection, such as anomalies, flaws, and inconsistencies in products and provides real-time insights that help improve accuracy, efficiency, and consistency in quality control processes.
edgeRX Vision is a high-speed defect detection system designed to identify small components—down to 1 mm by 0.5 mm—with exceptional precision. Driven by advanced AI, the system delivers real-time, highly accurate defect detection while significantly reducing false positives. Working in conjunction with TDK SensEI's edgeRX sensors, edgeRX Vision enhances existing hardware infrastructure to minimize unnecessary machine stoppages and ensure a smoother, more efficient production flow. Operating at speeds of up to 2,000 parts per minute, even slight reductions in downtime can lead to substantial revenue gains—making edgeRX Vision an essential solution for high-throughput. environments.
"The launch of edgeRX Vision marks a significant milestone in our mission to bring intelligent automation to the factory floor. By harnessing the power of AI, edgeRX Vision delivers precise, real-time defect detection that enhances operational efficiency and product quality. This solution extends the capabilities of the edgeRX platform, offering manufacturers a smarter, more integrated approach to high-speed production challenges."
Sandeep Pandya
CEO, TDK SensEI
Unlocking the Benefits of edgeRX Vision
High Velocity Defect Detection
Enables rapid identification of defects to minimize downtime and accelerate quality control on a production line
Extend edgeRX Platform to CV
Expands the edgeRX platform with computer vision capabilities for enhanced visual analysis
Precision Driven by AI
Leverages AI to deliver accurate and consistent inspection results
Real-time Visual Feedback
Provides immediate visual insights to support faster decision-making on the factory floor
Enhances AOI capability
Strengthens traditional AOI systems with intelligent automation and deeper analytics
Predictive Quality Control
Anticipates potential issues before they occur, enabling proactive quality assurance
Reduce Human Error
Minimizes manual inspection mistakes through AI automated analysis
Increase Production Output
Streamlines inspection workflows to significantly boost throughput and overall operational efficiency
Increase Product Quality
Improves defect detection and process control, resulting in higher-quality products
Value Proposition of edgeRX
Industrial Machine Health Monitoring
Industrial Machine Health Monitoring using AI on edge devices represents a significant leap forward in industrial maintenance. This cutting-edge approach leverages advanced AI algorithms to continuously monitor equipment health in real time using sensor data directly at the source. By integrating AI with edge computing, organizations can achieve rapid on-site data analysis and decision-making, drastically reducing machine downtime and optimizing production.
Optimize Production
Perform smarter maintenance operations through real-time data analysis directly on machines, ensuring optimal output
Maximize Uptime
Keep machines running longer through predicting and preventing downtime with AI
Smarter Visibility
Monitor critical machines from anywhere to inform decision-making and enable proactive issue resolution
Reduce Costs
Continuously monitor machine health to identify problems before they escalate to costly repairs
TDK SensEI Speakerships and Podcasts
Podcast with IoT ONE
TDK SensEI's Chief Product Officer Sundeep Ahluwalia had the opportunity to speak on the Industrial IoT Podcast with its host Peter Rhode-Chen. Check out their podcast episode where they explore the challenges of AI adoption in traditional industries, the importance of domain knowledge, and how to move from descriptive analytics to actionable intelligence.
Speaking at TRC
Sundeep was also a guest speaker at The Reliability Conference in Seattle, Washington. At TRC, he delivered an insightful presentation on the transformative power of artificial intelligence in shaping the future of supply chain and manufacturing. Drawing on emerging technologies like generative AI, digital twins, and immersive VR and AR augmentation, he outlined how these innovations are set to revolutionize everything from product design and logistics to workforce training and factory efficiency.
SensEI Around the World
New Customers Deploy edgeRX and edgeRX Vision
Major logistics suppliers and manufacturers have started rolling out edgeRX and edgeRX Vision in their facilities. TDK Components USA in Georgia has begun its implementation of edgeRX Vision to assist in defect detection on multilayer ceramic capacitors (MLCCs).
TDK SensEI in Japan
TDK SensEI's CMO, GM of Tokyo, Chief Commercial Officer, and several Field Application Engineers meet in Tokyo at the TDK club to celebrate the arrival of the American team.
Visit to Colorado State University
TDK SensEI had the pleasure of collaborating with Colorado State University to tour the METEC (Methane Emissions Technology Evaluations Center) and discuss the value of edgeRX in industrial environments.
Sensors Converge Panel
Vincent Broyles, Senior Director of Global Sales Engineering, moderated "From Concept to Market: Overcoming Challenges for Next Gen Sensor Technologies" at Sensors Converge.
Recent Events
American Water Works Association's ACE 2025
We attended ACE 2025 in Denver, Colorado, for our first water industry show. Our flagship product edgeRX was featured in the Water Industry Newsletter!
TDK SensEI at China Battery Factory
Team TDK SensEI collaborate in a China battery factory to start the implementation of the predictive maintenance solution edgeRX.
Electrical Apparatus Service Association's (EASA) Annual Convention & Solutions Expo
TDK SensEI attended the EASA Convention and Solutions Expo. Pictured center is the team packing hygiene packs for those in need in coordination with "The Wash Foundation."
Upcoming Events
August 6-7
Advanced Manufacturing Expo
TDK SensEI will be attending Advanced Manufacturing Expo this month in Grand Rapids, MI. This event focuses on cutting-edge solutions in automation, metalworking, MRO/safety, and Industry 4.0 technologies and is expected to draw over 5,000 attendees from across the manufacturing industry.
Our team is looking forward to networking with industry leaders, attending informative sessions, and bringing back valuable knowledge to drive our company's growth and innovation.
September 8-10
Smart Water Summit
We will also be exhibiting at Smart Water Summit in Charlotte Harbor, FL. This is an invite-only event, ensuring that attendees are high quality and represent key decision-makers and innovators in the water industry. The summit provides a focused environment for meaningful conversations and strategic partnerships.
We're excited to demonstrate how edgeRX is not just a product but a transformative tool for the future of smart water infrastructure.
September 16-18
Turbomachinery and Pumps Symposia
We'll be exhibiting at Turbomachinery and Pump Symposia (TPS) in Houston, TX. This event brings together top professionals in rotating equipment.
We'll be highlighting how edgeRX helps reduce downtime, cut costs, and improve performance through real-time insights and predictive analytics.
New Hire & Promotion Highlights
TDK SensEI continues to grow and expand our efforts in acquiring the help of brilliant and talented people. We've also promoted several outstanding individuals who have contributed greatly to the success of the company. We are also pleased to introduce our summer interns!
Kyle Arnold (Promotion)
Chief Marketing Officer
Jessie Li (Promotion)
Human Resources and Office Manager
Ishan Pandya (New Hire)
Marketing Intern
Chuyi Li (New Hire)
Machine Learning Engineer Intern
Shivani Shivarkar (Promotion)
Senior System Quality Engineer
Cathy Wang (New Hire)
Director of Marketing (China)
Yi Shi (New Hire)
Software Engineering Intern
Stephen Leung (Promotion)
Director of New Product Introdcution Engineering
Stark Wang (New Hire)
Technical Sales Manager
Luca Zheng (New Hire)
Director of Hardware Product Management
A Word From Our CEO
"Don't just build a product – build a movement. Scale is not the endgame, it's the amplifier of your purpose."
Sandeep Pandya
CEO, TDK SensEI
Stay Connected with the Future of Innovation
As the AI arm of TDK, we are pushing the boundaries of what's possible in smart technology. By following us on LinkedIn, Facebook, and Instagram, you'll gain insight into how we're applying advanced AI to real-world challenges, driving innovation across industries, and shaping the future of intelligent systems. Stay informed, inspired, and connected with the people and ideas transforming the TDK legacy into tomorrow's breakthroughs.