TDK SensEI Privacy Policy

DK SensEI, A TDK Group Company (hereinafter, “TDK”) cares about privacy and wants you to be familiar with how we collect, use and disclose your information.  This Privacy Policy describes how we use data collected through our websites, social media, and messages we may send to you.

By using our websites and submitting Personal Information to us, you consent to the use of your Personal Information as described in this Privacy Policy.

If you are located outside of the United States, you consent to the use and transfer of your Personal Information to the United States for the purposes listed in this Privacy Policy.  For more information, please scroll down to the “Cross-Border Transfer” section.

This Privacy Policy covers our website located at https://sensei.tdk.com/.
California Residents, see section below

We may update this Privacy Policy from time to time.  By continuing to use our websites, you consent to the changes made to this Privacy Policy.

DATA WE COLLECT

“Personal Information” is information that identifies you as an individual or any other person, including:

  • Name
  • Telephone number
  • Email address
  • Your employer
  • Job title

“Other Information” is information that does not identify you or any other person directly.  Depending on the country you live in, some of this information may be considered Personal Information. Some examples of Other Information include:

  • Browser and device information
  • IP address
  • Location data (i.e., country)
  • Usage data (e.g., clicks, number of downloads)
  • Information collected through cookies and other technologies
  • Aggregated, anonymized information

HOW WE COLLECT DATA

We, and our service providers, collect data in a variety of ways, including:

•     Through our websites:  We may collect Personal Information through our websites.  We may collect Other Information through the use of analytics, browsers and other technologies on our website.

•     From you: We collect Personal Information and Other Information when you provide it to us.

HOW WE USE DATA

How We May Use Personal Information

We may use Personal Information:

  • To respond to your inquiries and fulfill your requests.
  • To send administrative information to you.
  • To send you marketing communications that we believe may be of interest to you, or that you have requested.
  • To facilitate social sharing functionality.
  • For our business purposes, such as data analysis and identifying usage trends.

How Personal Information May Be Disclosed

Your Personal Information may be disclosed:

  • To our affiliates for the purposes described in this Privacy Policy. TDK is the party responsible for the management of the jointly-used Personal Information.
  • To our service providers who provide services such as website hosting, data analysis, information technology and related infrastructure provision, and email delivery.
  • To a third party in the event of any reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, assets or stock (including in connection with any bankruptcy or similar proceedings).

We also may use and disclose Personal Information as we believe to be necessary or appropriate: (a) under applicable laws, including laws outside your country of residence; (b) to comply with legal process; (c) to respond to requests from public and government authorities, including public and government authorities outside your country of residence; (d) to enforce our terms and conditions; (e) to protect our operations or those of any of our affiliates; (f) to protect our rights, privacy, safety or property, and/or that of our affiliates, you, or others; and (g) to allow us to pursue available remedies or limit the damages that we may sustain.

How Personal Information May Be Transferred

If you are located in a country outside of the United States, your Personal Information (and Other Information) will be transferred to the United States for the purposes described in this Privacy Policy.

How We Use Other Information

We may use and disclose Other Information for any purpose, except where we are required to do otherwise under applicable law.  If we are required to treat Other Information as Personal Information under applicable law, or if it is combined with Personal Information, then we may use it for all the purposes for which we use and disclose Personal Information.

THIRD PARTY SERVICES

This Privacy Policy does not address, and we are not responsible for, the privacy, information or other practices of any third parties, including any third party operating any site or service we link to.  The inclusion of a link on our websites does not imply endorsement of the linked site or service by us or by our affiliates.

Please note that we are not responsible for the collection, usage and disclosure policies and practices (including the data security practices) of other organizations.  Please refer to their privacy policies for more information.

SECURITY

We seek to use reasonable organizational, technical and administrative measures to protect Personal Information that we maintain within our organization.  We also seek to use third-party service providers capable of protecting the information they maintain or process for us.  Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure.  If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of any account you might have with us has been compromised), please immediately notify us of the problem by contacting us in accordance with the “Contacting Us” section below.

CHOICES AND ACCESS

Your choices regarding our use and disclosure of your Personal Information

We give you many choices regarding our use and disclosure of your Personal Information for marketing purposes.  You may opt-out from:

  • Receiving electronic communications from us:  If you no longer want to receive marketing-related emails from us on a going-forward basis, you may opt-out of receiving these marketing-related emails by clicking the “unsubscribe” link in the email, or updating your communications preferences as directed by the email.
  • Our sharing of your Personal Information with affiliates for their direct marketing purposes:  If you would prefer that we do not share your Personal Information on a going-forward basis with our affiliates for their direct marketing purposes, you may opt-out of this sharing by sending an email to [email protected].

Please also note that if you do opt-out of receiving marketing-related emails from us, we may still send you important administrative messages, and you cannot opt-out from receiving administrative messages.

How you can access, change or suppress your Personal Information 

If you would like to review, correct, update, suppress, or delete Personal Information that has been previously provided to us by you, you may contact us by email at [email protected], or write us at the address listed in the “Contact Us” section below.

In your request, please make clear what Personal Information you would like to have changed, whether you would like to have your Personal Information that you have provided to us suppressed from our database or otherwise let us know what limitations you would like to put on our use of your Personal Information that you have provided to us.  For your protection, we may only implement requests with respect to the Personal Information associated with the particular email address that you use to send us your request, and we may need to verify your identity before implementing your request.  We will try to comply with your request as soon as reasonably practicable.

Please note that we may need to retain certain information for record keeping purposes. There may also be residual information that will remain within our databases and other records, which will not be removed.

If you are a resident of California, under 18 and a registered user of our services, you may ask us to remove content or information that you have posted to our services by emailing us at [email protected]. Please note that your request does not ensure complete or comprehensive removal of the content or information, as, for example, some of your content may have been reposted by another user.

RETENTION PERIOD

We will retain your Personal Information for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.

USE OF SERVICES BY MINORS

Our websites, products and services are not directed to individuals under the age of thirteen (13), and we request that these individuals do not provide Personal Information to us.

CROSS-BORDER TRANSFER

Our websites are controlled and operated by us from the United States, and are not intended to subject us to the laws or jurisdiction of any state, country or territory other than that of the United States. Your Personal Information may be stored and processed in any country where we have facilities or in which we engage service providers, and by using our websites and submitting your Personal Information to us you consent to the transfer of information to countries outside of your country of residence, including the United States, which may have different data protection rules than those of your country.

SENSITIVE INFORMATION

We ask that you not send us, and you not disclose, any sensitive Personal Information (e.g., social security numbers, information related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, criminal background, or trade union membership) to us.

CONTACTING US

If you have any questions about this Privacy Policy, please contact us by email at [email protected] or please write to the following address:

TDK SensEI
Attn: Legal
1745 Technology Dr. #200
San Jose, CA 95110

California Residents – Privacy Rights

If you are a California resident, the California Consumer Privacy Act (“CCPA”) requires us to disclose the following information with respect to our collection, use and disclosure of Personal Information, and your rights under the CCPA.

OUR COLLECTION, USE AND DISCLOSURE OF YOUR PERSONAL INFORMATION

  • Categories of Personal Information Collected: In the preceding 12 months, we have collected the following categories of Personal Information:
    • Name
    • Address
    • Telephone
    • Address
    • Email address
    • Networking and device information, such as your browser type, IP address, operating system version, and language settings
    • Information about your activity on our website, such your access times, pages viewed, the routes by which you access our website, and your use of any hyperlinks available on our website
    • Information collected via web beacons, and other tracking technologies, including Internet service provider (ISP), Mobile Advertising ID, media access control (MAC) address, or identifiers associated with web beacons and similar technologies we may deploy on our website
    • Location information in accordance with your device permissions
  • Business or Commercial Purpose for Collecting and Using Data: We collect Personal Information for the business purposes described in the “How We May Use Personal Information” section above.
  • Categories of Sources of Personal Information: We collect Personal Information from you and the sources described in the “HOW WE COLLECT DATA” section above.
  • Categories of Personal Information Disclosed: In the preceding 12 months, we have disclosed the following categories of Personal Information for business or commercial purposes: personal identifiers, addresses and telephone numbers, internet and electronic network activity information, commercial information, geolocation data, and other information that we have derived or inferred about you, that relates to you, or is reasonably capable of being associated with you.
  • Categories of Third Parties With Whom We Share Personal Information: We may share your Personal Information with the third parties as described in “How Personal Information May Be Disclosed” section above.
  • Sale of Personal Information: TDK does not sell your Personal Information.

YOUR CONSUMER RIGHTS

California consumers have the right to request access to their Personal Information, additional details about our information practices, and deletion of their Personal Information (subject to certain exceptions).  California consumers also have the right to opt out of sales of Personal Information, if applicable.  You may designate an authorized agent to exercise these rights on your behalf by providing written materials demonstrating that you have granted the authorized agent power of attorney.  Please note that if an authorized agent submits a request on your behalf, we may need to contact you to verify your identity and protect the security of your Personal Information.  We will not discriminate against you if you choose to exercise your rights under the CCPA.

Right to Know:  You may request access to the specific pieces of Personal Information we have collected about you in the last 12 months.  You may also request additional details about our information practices, including the categories of Personal Information we have collected about you, the sources of such collection, the categories of Personal Information we share for a business or commercial purpose, and the categories of third parties with whom we share your Personal Information.  You can make these requests by emailing [email protected]. After submitting your request, please monitor your email for a verification email.  We are required by law to verify your identity prior to granting access to your data in order to protect your privacy and security.

Deletion:  You may request that we delete the Personal Information we have collected about you.  Please note that we may retain certain information as required or permitted by applicable law.  You can make these requests by emailing [email protected]. After submitting your request, please monitor your email for a verification email.  We are required by law to verify your identity prior to deleting your data in order to protect your privacy and security.  If you request that we delete your Personal Information, certain of our products and services may no longer be available to you.